Sheffield blog

Promoting 1970s Sheffield

The full version of City on the move, the film that appeared at the start of the Full monty, is now available to watch online.

It has been split into four parts, each of which is worth watching if you have time. It still feels like a spoof, with the quaint commentary throwing up several facts about Sheffield in the 1970s:

• The Christmas illuminations are more extensive in this city than anywhere else in the country
• The cutlers of the city still meet regularly with proper pomp and ceremony
• The reservoirs in the nearby hills are generally known as ‘Sheffield’s lake district’ (public access is generally permitted)
• We proudly are home to the largest snuff makers in the country
• The university is anticipating a student population of 10,000 in the 1980s
• Like the rest of the country, Sheffield has not solved the current problems of old people, although we can rest assured that the task is being tackled
• No city north of London has more department stores than Sheffield
• We are home to the biggest nightclub in Europe
• It is home to numerous forward-looking developments like Castle square, the underground concourse with its ingenious roof of sky and winner of another Civic trust award

It seems that Sheffield has been surpassed in some areas and it can no longer boast some of the these facts, although of course nowadays there are plenty of other things that the city can lay claim to and be proud of.

The videos are embedded below. Don’t forget to compare these to Creative Sheffield’s two recent promotional films about Sheffield, plus of course you can get your hands on your own copy of the DVD.

And if those haven’t satisfied your appetite for 1970s Sheffield, then you may be interested in this City of Sheffield city centre walkabout promotional brochure and photo tour.